Purpose of the research is to develop an interval forecast of changes in the indicators of gross crop production from the volume of sown area based on the construction of a paired linear regression model and analysis of changes in the total output of crop production depending on the volume of sown areas of the Republic of Kazakhstan for the period 2000-2021.

Methodology. In this work, we used methods for constructing and analyzing a paired linear regression model, methods for constructing precise and interval forecasts using a paired regression model.

Originality / value of the research lies in the possibility of using predictive calculations of the gross production of crop production from the volume of sown area while improving the state policy of restructuring agricultural land for the effective use of the potential of land resources and increasing the volume of crop production in the Republic of Kazakhstan. The results of the study contribute to the development of methodological foundations for calculating the volume of crop production in the Republic of Kazakhstan in various categories of farms.

Findings. This paper analyzes the change in the gross output of crop production and sown areas of the Republic of Kazakhstan for the period 2000-2021 based on the construction of a paired linear regression model. The quality of the model was assessed, the interval for the lower and upper limits of the forecast of changes in the gross output of crop production from the volume of the sown area was calculated. An economic interpretation of the calculated data obtained as a result of building a linear pair regression model is given. The research confirms the importance of a reasonable approach to the development of a rational structure of sown areas, based on the strategic task of ensuring food security in the Republic of Kazakhstan.

Purpose of the study. Assessment of the dynamics and structure of agro-food exports of the Republic of Kazakhstan and justifi cation of the development prospects of exports of agricultural products as a factor of growth of competitiveness of the national agro-food complex.  

Methodology. The article used the classical methodology of scientifi c research in economics and calculated a number of specifi c indicators of country and product exports. The sources of data were the materials of statistical compilations of offi cial state agencies of the Republic of Kazakhstan, COMTRADE international trade database.  

Originality / value of the research. The article substantiates the prospects of development of exports of agricultural and food products as a factor of growth of competitiveness of the national agro-food complex. The system of universal indicators that characterize structural changes in the agro-food complex is calculated.  

Findings. The calculation of the degree of concentration of exports of the Republic of Kazakhstan in the studied sector characterizes the weak level of diversifi cation of agro-industrial exports. This trend persists for a long time. Research on the trend of parameters of structural shifts in the export of agro-industrial complex of the Republic of Kazakhstan showed the stabilization of the structure of agro-food export, strengthening the specialization and concentration of domestic agro-food export. However, the main share of exported products is agricultural raw materials, which negatively aff ects the development prospects of the national agro-food complex. 

The purpose of the study. The main goal is to study the possibilities of forming an alliance of HE and TVET in Kazakhstan, as well as the problems associated with this process.  

Methodology. The research methods used are generalization of the world and Kazakh literature on the issues of integration of various forms of education and directly in HE and TVET, comparative analysis, observation and critical analysis of problems. 

Originality/ value of the research. In recent decades, the issue of the formation of alliances of higher education and technical and vocational education has become particularly relevant. The main aspects are the problems of curricula consistency, smooth transition from one level to another within the framework of a unifi ed concept of education, development of unifi ed professional competencies among graduates in order to increase their demand in the labor market.  

This article considers the necessity and possibilities of forming an alliance of HE and TVET in Kazakhstan, as well as the problems that educational institutions may face when creating such alliances.  

The results of the study. Based on the previous research and the experience gained, the author off ers his own developments showing the advantages of creating an alliance of HE and TVET in Kazakhstan, as well as the necessary requirements for them. 

Purpose of the research is to determine ways to improve state supervision over the activities of professional participants in the Kazakhstani securities market.  

Methodology – the methodological basis of the research consists of the fundamental provisions of economic theory, fi nance theory, modern concepts of fi nancial intermediation and fi nancial supervision, as well as the theoretical legacy of scientists devoted to the problems of building a system of supervision over the activities of professional participants in the securities market. To solve the tasks set, a complex of general scientifi c and special research methods was used: scientifi c abstraction, induction and deduction, analysis and synthesis, logical generalization.  

Originality / value of the research – the recommendations proposed in the paper, subject to their practical implementation, will contribute to the transformation of the system of supervision of the activities of professional participants in the securities market in Kazakhstan into a competitive environment, increase its resistance to external infl uences and ensure fi nancial stability in the long term.  

Findings – as a result of the study, a set of recommendations aimed at improving the current system of supervision over the activities of professional participants in the securities market is proposed. 

The purpose systematization of the practice of development and management of ecological tourism in leading countries and consideration of the optimal model for its implementation in the Tarbagatai National Park.  

Methodology. Research work was carried out using such general scientifi c methods as analysis, comparison, generalization.  

The originality / value the conducted study showed that the models presented on the basis of the results can be used in the Tarbagatai National Park. Based on foreign experience in the development of national parks, an optimal model for the development of the Tarbagatai National Park is proposed.  

Findings. Since the Tarbagatai National Park is one of the young parks in Kazakhstan, it is clear that work is underway to develop it, but there is still a number of works that need to be done. An analysis of the practice of organizing and managing national parks abroad allows us to conclude that its individual components can be used to improve the activities of the Tarbagatai National Park. 

The article systematizes the concept of small business and conducts research to determine the relationship between corporate social responsibility (CSR) and small business development.  

The purpose of the study is to test and identify which external or internal elements of CSR most strongly aff ect small businesses. The main goal of our work is to show how corporate social responsibility aff ects the effi ciency of the company.  

Methodology. The data of 100 small businesses were analyzed through a questionnaire. We developed a model consisting of external and internal CSR, tested 5 hypotheses. SmartPls software was used in the study.  

Originality / value of the research. An attempt was made to systematize the concept of entrepreneurship (small business), to identify the relationship between the social responsibility of business and the development of small business in the country. A CSR hypothesis that is directly related to the results of small business is proposed.  

Findings. Our results show the positive impact of CSR on small businesses. We found that CSR has a positive eff ect on both market effi ciency and current profi tability (External CSR on market effi ciency, β=0.405, p=0.000, on current profi tability β=0.404, p=0.000; Internal CSR on market effi ciency, β =0.492, p=0.000, on current profi tability β=0.490, p=0.000).The results of this study can be used by entrepreneurs and top management as an attempt to increase the effi ciency of small business through the use of corporate social responsibility (CSR) to gain sustainable competitive advantages. The author's contribution is to determine the relationship between CSR and the fi rm's performance. 

The purpose of the study.Today, corporate culture is based on its great role as the most important tool for the effective functioning of organizations, on the study and evaluation of the impact of corporate culture on the activities of organizations in order to improve management and increase the efficiency of organizations. In general, there is a need to assess the impact of corporate culture on the final result of the organization's activities and its effectiveness as a tool for creating favorable conditions for improving the efficiency of enterprise management. 

Research methodology. Theoretical and methodological basis of the study was made up of works, monographs, scientific publications of foreign and domestic scientists. Logical principles were used to define the basic theoretical concepts. A review of literary sources on the research topic was carried out. 

Originality/value of the research. The development of a corporate culture that contributes to the formation of the corporate identity of employees, allows you to effectively use human resources to implement your strategy, improve corporate governance, strengthen team cohesion and use corporate values as a strategic motivating factor for employees to achieve corporate goals. 

Research results. The article presents calculations in the form of a practical calculation of the impact of corporate culture on the performance of the organization. 

Purpose of the research – assessment of qualitative indicators of ongoing changes in the lifestyle of the urban population, their satisfaction and features of consumer behavior in the context of the global COVID-19 pandemic and the post-pandemic period.  

Methodology – studied secondary information using methods of generalization, comparative analysis; a survey was conducted based on the developed questionnaire (via Google Forms), a statistical assessment of the main parameters of the matrix analysis of the satisfaction of citizens was performed (based on SPSS Statistics).  

Originality / value – the results of the study allow the marketing department of city government bodies to make strategic decisions to improve the main marketing attributes of recreation places of citizens.  

Findings – actual indicators of the quality of life were identifi ed, trends in the behavior of citizens in a pandemic were analyzed, the sequence for implementing a multi-attribute choice in the consumer behavior of citizens was determined. 

The purpose of the study is to create a methodology for strategic assessment of the competitiveness of organizations.  

Methodology. Research methodology is based on general scientific methods: analysis and synthesis; systematic, logical and comparative and strategic analysis; sample surveys; multifactor modeling; graphical method. Reference, statistical and regulatory materials were used on the researched issue. Two groups of competitive analysis and assessment methods are used: qualitative and quantitative.  

Originality/value of research. Among the existing methods of assessing the level of competitiveness of organizations, the authors emphasize the integral method, the algorithm for calculating the integral indicator of competitiveness of organizations using the multiplicative method was proposed and the necessary system of individual indicators was formed. Theoretical justifi cations are presented, an algorithm for calculating the integral indicator of competitiveness based on the strategic indicators of production and fi nancial activity of organizations is given. Forecasts allow to realize the possibilities of strategic planning and development of effi ciency indicators of organizations, which directly aff ect the increase in the level of competitiveness. In this case, the method of multivariate regression analysis is used.  

Findings. Creating an analytical basis for the creation of strategic plans of the organization and the development of those indicators, which directly aff ect the increase in the level of competitiveness. 

The purpose of the research is to study the migration of highly-qualifi ed workers of the Republic of Kazakhstan abroad during the period of intensive development of advanced technologies and to identify the links of this process with countries with a high level of industrialization.  

Methodology. Based on the descriptive methodology, the results of the INSEAD Research Institute (GI, GII indices) and statistical data on migration of the Republic of Kazakhstan were studied. Methods of heuristic analysis, comparison and logical justifi cation were used in the data analysis. In the course of the literature review, explanations of the basic concepts are given and the current state of talent management is determined. Based on the principles of consistency, and complex analysis the hypotheses put forward were considered.  

Originality/value of the research. A study was conducted based on the allocation of exclusive (elite) highly qualifi ed, talented specialists. In order to prevent the outfl ow of qualifi ed specialists who negatively aff ect the intellectual potential of the country, the comprehensive causes and consequences were explained.  

Findings. It is established that the outfl ow of talents abroad has no direct connection with the level of industrialization of the host country. The reason is that they cannot use high potential (HiPo) and achieve high results (HiPer) professionally. The fact that the country's level of education does not fully satisfy them also aff ects. It is proved that most often primary educational migration leads to subsequent labor migration. 

The purpose of the research is to analyze the condition of tourism development and the main factors aff ecting tourism development in Kazakhstan in a recent years. The three countries from Central Asia were selected as a benchmark to fi nd a best practice suitable for this region and suggest a practical guideline for the tourism industry in Kazakhstan.  

Methodology. This study conducted the content analysis of the government programs, reports, and the previous literature. This study reviewed the statistical indicators of tourism growth, related factors, the contribution of tourism to GDP, and the employment rate of Central Asian counties such as Kazakhstan, Tajikistan, Uzbekistan, and Kyrgyzstan.  

The originality / value of the research. Systemizing the experience of developing the tourism industry of the countries of Central Asia allows understanding a comprehensive vision for the development of the tourism industry in the region to expand its position in the global market of tourism services.  

Findings. Based on the analysis and comparison of tourism development in the countries of Central Asia, the authors identifi ed the potential for the development of domestic tourism in such countries, identifi ed strengths, and weaknesses, and made recommendations for their elimination. 

The purpose of the study is to identify problems of ensuring the quality of goods and works purchased within the framework of public procurement and to develop recommendations for their solution, as well as the development of local content in them.  

Methodology – various methods of general scientifi c cognition, comparative analysis, methods of economic statistical and legal analysis were used in the course of the study.

Originality/value of the study – the results of the study can be used in amendments and additions to legislative and regulatory acts regulating activities in the fi eld of public procurement, construction and standardization.  

The results of the study – a literary review of the research directions was conducted; a comparison of budget expenditures in the context of procurement items was provided, activities to ensure the quality of work performed within the framework of public procurement were disclosed; the possibility of using a standardization system to increase the share of local content in public procurement was determined, appropriate proposals for improving the public procurement system were developed.