THEORY AND METHODOLOGY OF ECONOMIC SCIENCE
Purpose – Economic analysis and correlation-regression analysis of key indicators of the mining industry. The correlation-regression analysis revealed significant indicators that have a significant impact on the consumption of flour products, as well as a selective and linear model with a close link between them. Consumption of flour products in Kazakhstan is ensured through implementation of state programs in this area, domestic consumption and export.
Methodology – Numerical Study, R Program, Rating and Rule Model.
Originality / value – The main factors influencing the consumption of melted products have been identified and reviewed.
Findings – Factors affecting the consumption of melted products were analyzed, analyzed, multicollinary indicators were selected, and the main factors influencing.
Purpose – the main goal of this article is methodological bases of forecasting of employment in the chemical and petrochemical industry of Kazakhstan.
Methodology – The method research research/methodology at the forecast of the employed population and the number of the enterprises in chemical industry has been used a method of econometric modeling of temporary ranks. Also were the logical method for the offer of system of technical professional education was used. The graphic method - tables, drawings for a material explanation has been used.
Originality/value – is as follows: Kazakhstan have defined the strategic purpose - to become the competitive country of the world in the nearest future. These objectives can be achieved when ensuring high-quality labor market, in particular labor market in the chemical and petrochemical industry. This market will make qualitative production. Respectively forecasting of employment in the chemical and petrochemical industry of Kazakhstan will help with formation of quantitative demand in labor market and education market with the chemical and petrochemical industry of Kazakhstan. This research will help with development of methodological bases of training of qualified personnel in the chemical and petrochemical industry. Also will help with improvement of further development of the chemical and petrochemical industry of the Republic of Kazakhstan. The directions of improvement of technical professional education on the basis of foreign experience are also offered.
Findings – On the basis of the forecast of chemical specialties growth of number of the chemical companies and growth of number of the employed population in chemical industry till 2025 have been revealed. Use of this forecast will help with formation of a methodic of preparation of number of qualified personnel in the chemical and petrochemical industry of RK. This research will help with formation of the state order of amount of chemical and petrochemical specialties for the Ministry of Education and Science of RK till 2025. Also in work were offered creation of system of vocational training, training at work as one of the main directions of improvement of quality of technical education.
Purpose – To consider the mechanism for implementing the "Yellow Pages Rule" principle in the process of privatization in Kazakhstan's practice, to analyze the intermediate results of privatization and to determine the impact of a change of ownership on the development of the company.
Methodology – The study was carried out using the method of comparison, i.e. the rule of "yellow pages" was considered on the data of Kazakhstan. Methods of observation, quantitative analysis and comparison were also used.
Originality/value – The author described the mechanism of the "Yellow Pages Rule" and step-by-step use in the example of Kazakhstan. Based on the study of this principle, the functions of participants in the privatization process were singled out. Also, the pros and cons of privatization in Kazakhstan were identified.
Findings – The results of the research showed that the use of the Yellow Pages Rule principle in Kazakhstan is not as effective as in Singapore, since not all rules, namely the profile of the objects, were taken into account when developing the privatization program, that is, most of the assets belong to social spheres in which the rules of the "yellow pages" provide for the full presence of the state. And in connection with the unattractiveness of objects, privatization is proceeding at a slow pace. Based on the results of the analysis, the impact of privatization on the further development of the facility after transferring it to private hands was determined.
FINANCE AND ANALYSIS
Purpose – is to describe the relationship between Big Data and personalized marketing. This work’s object is to clarify how Big Data can become a point of new visions on marketing activities designed to customers and potential consumers.
Methodology – Quantitative research is applied for this study to collect the amount of companies that has already used Big Data tools and their ability to create content that is most applicable by customers. Nonrandom sampling method is used in this study due to limit in time resources and money resources. In order to gather data about customers behavior toward advertisements through digital and non- digital tools and their purchase intention arising from these advertisements, random sampling method was applied.
Originality/Value – Given research can be helpful to explain how Big Data can strengthen the effectiveness marketing activities of companies. Usage of Big Data can lead to get deeper knowledge about consumers of companies that will make these companies closer to their consumers. This research is also showing how marketing costs are reduced by using Big Data as a marketing tool that will help to avoid wastes. Big Data must be learned as a potential for marketers to increase the effectiveness of their activities with efficient inputs. It is important to understand how this software is able to solve any particular problems that marketing people face in the real business conditions.
Findings – Implementing Big Data as a marketing tool can helpfully strengthen marketing activities by collecting and absorbing information about clients and create personalized content. This content will have an effect on capacity of customers that company has and it depends on how the information collected and analyzed by Big Data will be directed and used. From provided (ANOVA) test of H3 we can see that the difference in the number of customers present according to presence of Big Data as a tool in operations. Which showed that companies will have more clients when Big Data is applied. In the case of test of H4 (table 10), the direction from attention to purchase intention is constructed. The significant difference exists in all concepts which have been applied as components on the way to purchase intention of customers.
Purpose – is to conduct an analysis of the state and prospects for the development of the budget policy of the Republic of Kazakhstan, to identify the urgent problems in the world economic and financial instability.
Methodology – The research was carried out using methods such as: abstract-logical and economicstatistical with the compilation of tables, drawings. The methodological basis is the system analysis.
Originality/value – The article was based on the research carried out in the context of the budget policy of the Republic of Kazakhstan, which is the most important factor in the development of the socioeconomic dynamics of society. And ensuring social and economic security, which is one of the key tasks of the national policy of the country, causes permanent and permanent adjustments to budgetary and fiscal policies. In this regard, the author, listing the problems existing in these areas, proposes recommendations for their solution.
Findings – The analysis of the current state of formation and use of the budget has shown that in the budgeting process in the Republic of Kazakhstan there are certain problems that need to be addressed. With this purpose, having studied international experience, and proceeding from the existing realities, the author justifies the proposals on solving the urgent problems in the budget policy of the Republic of Kazakhstan.
Purpose – of the study is the theoretical justification and development of practical recommendations for the organization of accounting in peasant (farm) farms of the Republic of Kazakhstan Methodology – in the course of research based on statistical data characterizing the stat of the research object, such approaches as systemic, logical and comparative analysis were used.
Originality / value – as a result of the research, methodical recommendations were developed for the formation of a simplified system for organizing accounting and financial reporting of peasant (farm) households, taking into account the specifics of the activities of small agricultural enterprises. These recommendations can be used to develop a scientifically grounded methodology for organizing accounting and drawing up financial statements of peasant (farmer) households - small business entities.
Findings – peasant (farmer) farms now need a more efficient regulatory framework that regulates the organization of accounting and reporting, respectively, with their specifics. Accounting should be simple, but at the same time, it allows to receive full and reliable information about ongoing processes in the current economic activity for the operational management of these processes. Therefore, it is necessary to develop a universal model of conducting simplified accounting in the peasant farm, taking into account the sectoral specifics and forms of management.
BUSINESS AND CORPORATE MANAGEMENT
Purpose – The purpose of this article is to provide an overview of risk management development in the banking sector of Kazakhstan and an insight into the practical application of a risk measuring tool. As later research shows, until recent time the risk management in the banks of Kazakhstan has had no decisive significance. Planning was done only at the general level and the legislation did not support open information, that would allow determining profitability of certain entity and the capital availability.
Methodology – The paper accumulates a sizeable set of secondary information, data and analysis, while maintaining the case study approach, as some proportion of the information is based on a semi-guided interview with one of the key officials of ATF Bank of Kazakhstan. These forms of primary and secondary data collection methods are chosen to make a critical assessment of the credit risk management practices of the commercial banking sector in Kazakhstan.
Originality/value – Credit risk management is very crucial to banks as it is an integral part of the loan process. As conventionally adopted, the credit risk management in commercial banks is a base for the growth and survival of the banks. The health of the financial system has an important role in any country as its failure can disrupt economic development of this country. According to the financial system stability assessment of the International Monetary Fund, the Kazakh financial system is highly vulnerable. The current situation is the direct result of the overheated expansion of the years between 2000 and 2008, when the booming construction sector relied extensively on credit.
Findings – Firstly, through the research it was found out that the banks had very weak risk management because the regulation was very rigid, and, as consequence, the prevalence of risk was strong and risks had second-rate importance. Secondly, the banks started addressing to the new circumstances by strengthening their internal risk management protocols in accordance with western standards (Basel Accords). Also, one of important results of this paper was development of an auto regressive model, which could be applied to forecast credit risk in commercial banks in the presence of the established low level of information.
Purpose – the purpose of the study is to identify promising areas for the development of family entrepreneurship in the Pavlodar region, as well as to identify socio-economic aspects of managing family business.
Methodology – the article used a set of economic and general scientific methods: monographic, abstractlogical, economic-statistical, structural-functional analysis and synthesis, a systematic approach.
Originality / value – in spite of the fact that a large number of works have been enlightened recently in the study of small business, problems of family entrepreneurship are still relevant and insufficiently studied, since often this form of small business is not even identified as an independent object of research. The issues of forming an effective state policy to support family entrepreneurship, as well as its study as an independent economic category, require additional consideration.
Findings – originally entrepreneurship originated precisely as a family business. Later, the emergence and development of various forms of property allowed us to talk about the family and entrepreneurship as independent categories. In the modern economic literature, entrepreneurship is viewed from various positions: political, economic, organizational, managerial, socio-psychological. In fact, a family enterprise can be considered any enterprise, most of the property or management of which belongs to members of the same family, some of whom directly work in this enterprise. The problems facing the enterprise of family business in the Kazakh economy at the present stage are revealed. Ecological tourism can become a modern direction in development of family business in Pavlodar region.
Purpose – To determine and study the influence of innovation (production or process, organizational, marketing) on enterprise productivity in small and medium-sized enterprises in Kazakhstan.
Methodology – The theoretical and methodological foundations of the study are reviews of the literature seeker on the problem of studying the works of foreign and domestic economists. The article uses modern analytical methods of research, including econometric methods, generalization and comparison of the results obtained.
Originality/value – To increase the productivity of an enterprise, you first need to determine the role of the innovation strategy, then consider ways of introducing them into the enterprise.
Findings – In the article, based on the results of the assessment of models, positive influences of innovation, research and development (R & D) and investments in the productivity of small and medium-sized enterprises of Kazakhstan were determined, multiple regression was constructed and economic interpretation was made. In conclusion, to increase the level of innovation activity of enterprises, the innovative activity of the enterprise should be aimed at expanding the production of new or significantly improved products, be competitive in the market through the use of new technologies, and also through the production of high-quality products.
Purpose – The study is devoted to the analysis of existing approaches to evaluate the impact of hosting major sports events and the applicability for Kazakhstani practice.
Methodology –the graphic method, as well as general scientific methods are used: synthesis, analysis, comparison, generalization.
Originality/value – This work indicates that the 7th Winter Asian Games and EXPO 2017 contributed to the positive impact on social and economic development of the hotel business and the country as a whole. The results of the research can be used in making appropriate decisions, including monitoring the effectiveness of using budget funds and attracting private investments, during preparations for the mega-event.
Conclusions – There is a link between hosting the sports mega-events and the acceleration of the pace of development of cities and countries. However, in most cases, this positive effect is short- and medium-term and occurs mainly during the preparation and hosting of the mega-events.
A mega-event can enhance the reputation and image of the country, thereby increasing trade turnover and promoting economic growth.
GLOBALISATION AND KAZAKHSTAN
Purpose – to explore the factors, which determine students’ motivation to study abroad and effective factors in choosing country.
Methodology – Method of research includes the analysis of academic literature, construction and validation of questionnaire, analysis of data in R programme. Total 103 respondents completed the survey: 55 students who have already participated and 48 willing to participate in academic mobility progarmmes.
Originality/value – Despite the fact that there is an extensive literature on the motivations of students in decision-making process to study abroad, there is a practically no research in Kazakhstan about how Kazakhstani students make choices and what factors influence them. Whereas, identification of key determinants is important for the development and implementation of higher education policies, which are aimed at increasing and improving academic mobility of students.
Findings – The most important factors motivating students to study abroad: it was an important personal experience, it was important to improve my language skills, it creates future work possibilities in my country, it was important to experience another culture, it was important to get an international impression in my studies. The following key factors have been selected by students in choosing country to study abroad: it was important with high education level in the country, it was important with a low crime rate in the country, it was important with the culture in the country, it was important with low expenses in the country. Although there exists a comprehensive literature on international students’ motivations for choosing to study abroad, not much research has been done concerning how Kazakhstani students choose to study outside of their home country and what factors influence their choice.
Purpose – This paper is aimed to consider global electronic commerce, its development and impact on global economy.
Methodology - The primary research methodology of this paper is based on conducting the comparative analysis comparative and systematic analyses, causes and consequences analysis, as well as expert assessment.
Originality/Value – The global e-commerce has affected the world economy in many different aspects. Being caused by information technology, it has affected all the economic sectors, all and above e-commerce has enhanced the productivity growth worldwide. The given work is presented a complex contemporary research based on the latest five-year period for the 2013-2017. The main value of the research is that based on collected data it has been analyzed the impact of global e-commerce on SMEs, business-to-business relationships, effects of e-commerce on international trade and global economy. On the base of the conducted analysis, it is suggested the authors’ recommendations concerning the further global e-commerce development.
Findings – It has been considered in detail, the concept of e-commerce, main contemporary e-commerce market models, defining its structure, features, advantages and disadvantages. It has been analyzed the contemporary state of global e-commerce development, as well as the impact of global electronic commerce on SMEs, business-to-business relationships, effects of e-commerce on international trade and global economy with further conclusions and recommendations provided.
THE ECONOMY OF SUSTAINABLE DEVELOPMENT
Purpose of the study – To analyze the problems of the urbanization process in the Republic of Kazakhstan, identify and analyze the situation concerning the ratio of urban and innovative development, and also explore the features of the state-management impact on the innovative development of urban areas.
Methodology – The study was made using statistical, mathematical and comparative analysis methods, and a descriptive method and generalization were also used. The sources of the study were theoretical and analytical articles, papers of Kazakhstan and foreign authors, which deal with the management of urban areas and the innovative development of cities and urban agglomerations. Official documents were also used: statistical data of the Statistics Committee of the Ministry of National Economy of the Republic of Kazakhstan, state programs of the Republic of Kazakhstan.
Originality/value – The author presents the main problems and tendencies of managing the processes of urbanization and innovative development of the urban environment in modern Kazakhstan. Based on the study of the indicators of regions influencing the level of urbanization in the country, the author gives an assessment of the management aspects of urbanization and innovation processes, measures taken by the state for the development of urbanized territories in the country.
Findings – Urbanization and innovation processes are interdependent and open up new opportunities for Kazakhstan to grow and improve the quality of life of the population. At the same time, these same processes entail certain risks and threats, which requires the adoption of effective management decisions based on a scientific vision of the problems. Built on scientific calculations and based on the introduction of new technologies, the approach of local authorities to work out measures to level out the negative consequences of urbanization will significantly improve the ecological and demographic situation, reduce social tension, and improve the quality of life of the population. Effective management of urbanization processes supports the economic and social balance and enhances the competitiveness of the country's economic and human potential.
Purpose – on the basis of research and analysis of state support programs for small and medium businesses (hereinafter-SMEs) in Pavlodar region to propose measures to improve their performance.
Methodology – the methodological basis of the study was based on a variety of modern methods of analytical, economic and statistical analysis, systematic approach, methods of analogy, comparative and expert assessments, statistical data processing.
Originality/value – it consists in a comprehensive and systematic approach to the object under study, identified a number of factors that negatively affect and constrain the development of small and medium-sized businesses in the Pavlodar region, and proposed measures to address them. It is actualized that thanks to the state programs, small and medium-sized businesses are currently helping to solve the problem of employment, filling the market with domestic goods and services, creating a competitive environment, and most importantly, is the source of the formation of the middle class of the population as the basis for the stability of society.
Findings – thanks to the joint efforts of business and Executive authorities in Pavlodar region there is a dynamic growth of indicators characterizing the development of small business. Summarizing the results of the activities of small and medium businesses of Pavlodar region for 2017 years, it can be noted that in General, the region has a positive trend of development of small and medium businesses. During the writing of the article, the small and medium businesses analysis of the Pavlodar region was conducted, shows the results of the program Damu, the SWOT analysis was conducted, the priority areas for the development of the region's business were presented, and a number of measures were proposed to increase the effectiveness of small and medium businesses development.
Purpose – The article provides an analysis of the current state and features of the development of the green economy and to justify it as one of the priority areas of sustainable development capable of solving a number of acute problems of the modern socioeconomic development of the Republic of Kazakhstan.
Methodology – during the research comparative analysis, methods of system and logical analysis, deduction, observation, expert evaluation were used.
Originality / value – the authors conducted a deep analysis of the main trends of green economy development in the context of sustainable development of the Republic of Kazakhstan. The obtained results can be used in the development of normative documents for solving the problems of sustainable development and improving the mechanism for implementing the country's transition to a green economy, as well as in the practical activities of government and private enterprises.
Findings – to date, sustainable development is the main concept of development of each state. The transition to it implies a phased restoration of natural ecosystems to a level that ensures economic efficiency, social justice and environmental sustainability. The main tool for sustainable development of the country is the "green economy". The concept of "green economy" as a priority direction of sustainable development is revealed through the prism of institutional transformations in the modern economy. The essence, principles, tools and ways of development of the "green economy" in the country are defined.
ISSN 2789-4401 (Online)