DEVELOPMENT OF TOURS TO NATIONAL PARKS AS THE MOST EFFECTIVE DIRECTION OF ECOTOURISM ON THE EXAMPLE OF THE «ILE-ALATAU» NATIONAL PARK

The purpose of the research is to assess the current state of ecotourism in the Ile-Alatau National Park, including an analysis of the material and technical base of tourism in the park and the existing regulatory systems.

Methodology – synthesis, analysis, deduction, comparison were used as the main research tools.

The originality / value of the research is an objective assessment of the current state of ecological tourism, in particular, tours to protected areas, in Kazakhstan and the United States of America (USA), as a foreign example, which allows creating a basis for the formation of effective methods of organizing and developing tourism in national parks.

Findings – Analyzing the unique natural resources of the Almaty region, the authors justify its high potential for the development of inbound and domestic tourism. Based on the contrast with the United States of America, the authors have estimated the material and technical base of tourism in the Ile-Alatau National Park. The authors give several recommendations for improving the current program for the development of ecological tourism.

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