DIGITAL MANAGEMENT AS A FACTOR OF SUSTAINABLE DEVELOPMENT OF THE COUNTRY

The purpose of the research is to identify the main directions and potential opportunities for the development of the region, contributing to the improvement of the welfare of economic entities and citizens living in it.

Methodology. In the course of the study, structural, functional, systemic and complex analyses were carried out, as well as analysis of information flows of data on regional management.

Originality / value of the research. The value of the research lies in the formation of scientific, practical and methodological provisions, including various aspects of managing the competitiveness of the region, in the context of sustainable development of the country.

Findings – potential risks and regional features of regional development are described. The main factors affecting the quality of strategic planning at the regional level are identified and recommendations for their improvement are developed. A functioning demo model of the digital akimat of the district (Akmola region) with the possibility of presenting specific data at the level of a rural district, village is presented. In this regard, it becomes obvious the growing role and importance of regions in the formation of competitiveness of national economic systems, which justifies the need for a systematic study of theoretical, methodological and practical aspects of the competitiveness of the region.

1. Kuznecova, O. (2020). Regional'nye issledovaniya v SSHA: monography. Irkutsk State University publishing house, Irkutsk, 363 p. (In Russian).

2. Aizard, U. (1966). Metody regional'nogo analiza: vvedenie v nauku o regionah. Progress, Moscow, 659 p. (In Russian).

3. Mullahmedova, S. S., Shahpazova, R. D. et al. (2019). Model' ekonomicheskogo rosta R. Solou: genezis teorii i metodologii. Regional'nye problemy preobrazovaniya ekonomiki, 12(110), 7-15 (In Russian).

4. Gasanov, E. A., Boiko, T. S. and Frolova, N. S. (2018). Teorii regional'nogo rosta i ih osnovnye napravleniya. Regional'naya Rossiya: istoriya i sovremennost': materialy Vserossijskoj (nacional'noj) nauchnoprakticheskoj konferencii, 1, 333-339 (In Russian).

5. Leont'ev, A. I. and Novikova, N. V. (2020). Regional'naya proekciya teorii polyusa rosta: zarubezhnyj i rossijskij opyt. Teoreticheskaya i prikladnaya ekonomika, 4, 106-117 (In Russian).

6. Guseinov, A. G. (2014). Osnovnye napravleniya razvitiya i podhody v teorii regional'noj ekonomiki v razvityh zapadnyh stranah. Fundamental'nye issledovaniya, 8(1), 124-132 (In Russian).

7. Dnishev, F. M. (2015). Prioritety i mekhanizmy industrial'no-innovacionnogo razvitiya regionov Kazahstana. Problemy funkcionirovaniya i razvitiya territorial'nyh social'no-ekonomicheskih sistem: mat. IX Vserossijskoj nauchno-prakticheskoj internet-konferencii. Institute for Social and Economic Research, Ufa, 224-227 (In Russian).

8. Nurlanova, N. K. (2014). Scenarii innovacionnogo razvitiya regionov Kazahstana i ocenka vozmozhnostej ih realizacii. Problemy razvitiya territorii, 4(72), 82-96 (In Russian).

9. Isayeva, M. G. (2007). Metody i praktika ocenki urovnya ustojchivosti razvitiya regionov Kazahstana. Institute of Economics MES RK, Almaty, 26 p. (In Russian).

10. Spankulova, L. S. (2017). Prioritety razvitiya issledovanij po probleme «diffuziya innovacij, peretok znanij i ekonomicheskij rost regiona». Statistika, uchet i audit, 4(67), 53-57 (In Russian).

11. Spabekov, G., Burlakov, L. and Zhamkeeva, M. (2020). Vliyanie programm razvitiya territorii na kachestvo zhizni mestnogo naseleniya. Journal «Ekonomika i statistika», 1, 113-117 (In Russian).

12. Audan boiynsha statistikalyk akparat. (2021). National Statistics Bureau of the Agency for Strategy Planning and Reforms of the Republic of Kazakhstan. Retrieved December 6, 2021, from https://stat.gov.kz/api/getFile/?docId=ESTAT371988 (In Kazakh).

13. Kazakov, M. Yu. (2018). Teoreticheskie predposylki issledovaniya regional'noj social'no-ekonomicheskoj differeciacii v sisteme «centr-periferiya»: retrospektivno-geneticheskij podhod. Regional'naya ekonomika i upravlenie: elektronnyj zhurnal, 1(53), 5312 (In Russian).

14. Kuznecova, O. V. and Karacheva, N. S. (2019). U. Ajzard i zarozhdenie amerikanskoj regionovedcheskoj shkoly. III Gotlibovskie chneniya: vostokovedenie i regionovedenie Aziatsko-Tihookeanskogo regiona v fokuse sovremennosti: mater. mezhdunarodnoj nauchnoj konferencii. Irkutsk State University, Irkutsk, 275-280 (In Russian).

15. Proekt «Smart Data ukimet» kak klyuchevoj proekt po analitiki gosudarstvennyh dannyh. (2020). YouTube page: iNOV8 Scaling Innovation. Retrieved December 6, 2021, from https://www.youtube.com/watch?v=SSE_HEqBMaA (In Russian).

16. Leont'ev, A. I. and Novikova, N. V. (2020). Regional'naya proekciya teorii polyusa rosta: zarubezhnyj i rossijskij opyt. Teoreticheskaya i prikladnaya ekonomika, 4, 106-117 (In Russian).