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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">caer</journal-id><journal-title-group><journal-title xml:lang="ru">Central Asian Economic Review</journal-title><trans-title-group xml:lang="en"><trans-title>Central Asian Economic Review</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2789-4398</issn><issn pub-type="epub">2789-4401</issn><publisher><publisher-name>Университет Нархоз</publisher-name></publisher></journal-meta><article-meta><article-id custom-type="elpub" pub-id-type="custom">caer-79</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ГОСУДАРСТВЕННОЕ РЕГУЛИРОВАНИЕ БИЗНЕСА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>STATE REGULATION OF BUSINESS</subject></subj-group></article-categories><title-group><article-title>КУЛЬТУРА КАЧЕСТВА КАК НЕОБХОДИМОЕ УСЛОВИЕ ДЛЯ ЭФФЕКТИВНОГО УПРАВЛЕНИЯ КАЧЕСТВОМ</article-title><trans-title-group xml:lang="en"><trans-title>QUALITY CULTURE AS A PREREQUISITE FOR EFFECTIVE QUALITY MANAGEMENT</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Манарбек</surname><given-names>Г. М.</given-names></name><name name-style="western" xml:lang="en"><surname>Manarbek</surname><given-names>G.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Гульден Манарбек – доктор философии (PhD)</p><p>Алматы</p></bio><bio xml:lang="en"><p>Almaty</p></bio><email xlink:type="simple">Gulden.Manarbek@kaznu.kz</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кондыбаева</surname><given-names>С. Т.</given-names></name><name name-style="western" xml:lang="en"><surname>Kondybaeva</surname><given-names>S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Салтанат Кондыбаева – кандидат экономических наук, доцент</p><p>Алматы</p></bio><bio xml:lang="en"><p>Almaty</p></bio><email xlink:type="simple">saltanat.kondybayeva@kaznu.kz</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Хандке</surname><given-names>Ш.</given-names></name><name name-style="western" xml:lang="en"><surname>Handke</surname><given-names>S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Доктор Стефан Хандке – профессор Факультета государственного управления</p><p>Дрезден</p></bio><bio xml:lang="en"><p>Dresden</p></bio><email xlink:type="simple">stefan.handke@htw-dresden.de</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Казахский национальный университет имени  аль-Фараби</institution><country>Казахстан</country></aff><aff xml:lang="en"><institution>Аl-Farabi Kazakh National University</institution><country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Дрезденский университет прикладных наук</institution><country>Германия</country></aff><aff xml:lang="en"><institution>Dresden University of Applied Sciences</institution><country>Germany</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>28</day><month>02</month><year>2020</year></pub-date><volume>0</volume><issue>1</issue><fpage>33</fpage><lpage>43</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Манарбек Г.М., Кондыбаева С.Т., Хандке Ш., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Манарбек Г.М., Кондыбаева С.Т., Хандке Ш.</copyright-holder><copyright-holder xml:lang="en">Manarbek G., Kondybaeva S., Handke S.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://caer.narxoz.kz/jour/article/view/79">https://caer.narxoz.kz/jour/article/view/79</self-uri><abstract><p>Цель исследования. Представить новый элемент качества в секторе высшего образования и выделить важные аспекты культуры качества в управлении качеством.Методология исследования– это анализ существующей литературы, связанной с качеством, культурой и культурой качества.Оригинальность / ценность исследования заключается в том, что оно может служить теоретическим руководством для региональных ученых, академиков и руководителей университетов для формулирования процессов управления качеством в соответствии с существующей культурой качества или для изменения организаций, привнося новые аспекты культуры качества.Результаты исследования. Авторы приходят к выводу, что для достижения реального качества в высшем образовании важно внедрить культуру качества и постоянно совершенствовать ее, принимая во внимание как культурный / психологический элемент, так и структурный / управленческий элемент культуры качества.</p></abstract><trans-abstract xml:lang="en"><p>Purpose of research. Introduction of a new element of quality in higher education sector and highlight important aspects of quality culture in quality management.Research methodology. An analysis of the existing body of literature related to quality, culture and quality culture.Originality /value of research of the paper is that it can serve as a theoretical guideline for regional academics, scholars and university managers to formulate their quality management processes in accordance with existing quality culture or to reshape their organizations bringing new aspects of quality culture.Research results. The authors reach the conclusion that, in order to have real quality in higher education, it is important to introduce a quality culture and to constantly improve it taking into consideration both cultural/psychological element and structural/managerial element of quality culture.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>управление качеством</kwd><kwd>культура качества</kwd><kwd>организационные изменения</kwd></kwd-group><kwd-group xml:lang="en"><kwd>quality management</kwd><kwd>quality culture</kwd><kwd>organizational change</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Dworkin A. G., Ballantine J., Antikainen A., Barbosa M. L., Konstantinovskiy D., Lawrence J. Saha, Essack S., Chang J., Vryonides M., Teodoro, A. 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