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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">caer</journal-id><journal-title-group><journal-title xml:lang="ru">Central Asian Economic Review</journal-title><trans-title-group xml:lang="en"><trans-title>Central Asian Economic Review</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2789-4398</issn><issn pub-type="epub">2789-4401</issn><publisher><publisher-name>Университет Нархоз</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.52821/2789-4401-2021-6-116-124</article-id><article-id custom-type="elpub" pub-id-type="custom">caer-459</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ГОСУДАРСТВО И БИЗНЕС: ТЕОРИЯ И ПРАКТИКА УПРАВЛЕНИЯ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>STATE AND BUSINESS: THEORY AND PRACTICE OF MANAGEMENT</subject></subj-group></article-categories><title-group><article-title>ЦЕННОСТЬ В УПРАВЛЕНИИ ПРОЕКТАМИ: НОВЫЕ НАПРАВЛЕНИЯ В ТЕОРИИ И ПРАКТИКЕ</article-title><trans-title-group xml:lang="en"><trans-title>VALUE IN PROJECT MANAGEMENT: NEW DIRECTIONS IN THEORY AND PRACTICE</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-2751-2538</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Узакова</surname><given-names>Ш. Т.</given-names></name><name name-style="western" xml:lang="en"><surname>Uzakova</surname><given-names>S. T.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Алматы</p></bio><bio xml:lang="en"><p>Uzakova Shynar Tileuberdievna – PhD student</p><p>Almaty</p></bio><email xlink:type="simple">shynar82@yahoo.com</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-3970-6740</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Шильдибеков</surname><given-names>Е. Ж.</given-names></name><name name-style="western" xml:lang="en"><surname>Shildibekov</surname><given-names>Y. Z.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Алматы</p></bio><bio xml:lang="en"><p>Shildibekov Erlan Zharzhanovich – PhD in Project Management, Head of Department</p><p>Almaty</p></bio><email xlink:type="simple">y.shildibekov@iitu.kz</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Satbayev University<country>Казахстан</country></aff><aff xml:lang="en">Satbayev University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Международный университет информационных технологий<country>Казахстан</country></aff><aff xml:lang="en">International IT University<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2021</year></pub-date><pub-date pub-type="epub"><day>31</day><month>03</month><year>2022</year></pub-date><volume>0</volume><issue>6</issue><fpage>116</fpage><lpage>124</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Узакова Ш.Т., Шильдибеков Е.Ж., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Узакова Ш.Т., Шильдибеков Е.Ж.</copyright-holder><copyright-holder xml:lang="en">Uzakova S.T., Shildibekov Y.Z.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://caer.narxoz.kz/jour/article/view/459">https://caer.narxoz.kz/jour/article/view/459</self-uri><abstract><p>Цель исследования. Цель данной работы – проанализировать, что такое ценность в управлении проектами, как она измеряется и рассмотреть, что говорит стандарт относительно этой новой области интереса в управлении проектами.Методология. Кабинетное исследование проводилось путем применения обзора литературы и анализа Руководства к Своду знаний по управлению проектами (PMBOK) [<xref ref-type="bibr" rid="cit1">1</xref>].Оригинальность / ценность исследования. Ценность данной работы заключается в обогащении понимания управления ценностью проекта путем применения концепций из общей теории ценности и управления проектами.Выводы. Результаты исследования свидетельствуют о том, что в новом 7-м издании PMBOK ценность добавлена в качестве одного из 12 принципов, однако отсутствует информация о том, как она может быть создана и оценена на различных этапах проектов. Отсутствуют универсальные методы измерения ценности проектов как на практике, так и в PMBOK, а также метод определения и измерения нематериальной ценности.</p></abstract><trans-abstract xml:lang="en"><p>The purpose of this research is to analyze what is the value in project management, how it is measures and to consider what the standard says regarding this new field of interest in project management.Methodology. Desk research was carried out by applying the literature review and analyzing the Guide to the Project Management Body of Knowledge (PMBOK) [<xref ref-type="bibr" rid="cit1">1</xref>].Originality / value of the research. The value of this paper lies in the enrichment of the understanding of project value management by applying concepts from general value theory and project management.Findings. The research findings suggests that value added to the new 7th edition of PMBOK as one of the 12 principles but there is no information regarding how it can be created at different stages of the project and assessed. There is no universal value measurement methods of projects both in practice and in PMBOK as well as there is no method for determination and measuring intangible value.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>управление проектами</kwd><kwd>ценность</kwd><kwd>PMBOK</kwd><kwd>измерение ценности проекта</kwd><kwd>совместное создание ценности</kwd></kwd-group><kwd-group xml:lang="en"><kwd>project management</kwd><kwd>value</kwd><kwd>PMBOK</kwd><kwd>project value measurement</kwd><kwd>Co-creation of value</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Guide to the Project Management Body of Knowledge (PMBOK). – 7th edition. – Project Management Institute, Inc., 2021. – 250 p.</mixed-citation><mixed-citation xml:lang="en">Guide to the Project Management Body of Knowledge (PMBOK) 7th edition. (2021). 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