caerCentral Asian Economic ReviewCentral Asian Economic Review2789-43982789-4401Университет Нархозcaer-211Research ArticleБИЗНЕС И КОРПОРАТИВНОЕ УПРАВЛЕНИЕBUSINESS AND CORPORATE MANAGEMENTШАҒЫН КӘСІПОРЫННЫҢ ИННОВАЦИЯЛЫҚ ДАМУЫНЫҢ СТРАТЕГИЯЛЫҚ БАҒДАРЛАМАСЫSTRATEGIC PROGRAM OF INNOVATIVE DEVELOPMENT OF SMALL ENTERPRISEРахметулинаЖ. Б.RakhmetulinaZh. B.

Candidate of Economic Sciences, Professor

Astana

АуелбековаА. К.AuelbekovaA. K.

Candidate of Economic Sciences

Astana

L.N. Gumilyov Eurasian National UniversityKazakhstan20182810201805-6155162Copyright © Рахметулина Ж.Б., Ауелбекова А.К., 20182018Рахметулина Ж.Б., Ауелбекова А.К.Rakhmetulina Z.B., Auelbekova A.K.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://caer.narxoz.kz/jour/article/view/211

В работе изучены виды и принципы производственного, управленческого и трудового потенциала малых инновационных предприятий, рассмотрены мероприятия по инновационному развитию и формированию потенциала с учетом стратегического направления.

Purpose – to develop an algorithm for drawing up a strategic program for innovative development.Methodology – general scientific methods are used: synthesis, analysis, comparison, generalization.Originality/value – the article examines the types and principles of production, management and labor potential of small innovative enterprises. The measures for potential formation with regard to the strategic direction of potential development of an innovative small enterprise were considered. Research results could be useful for managers of small business enterprises when introducing innovations and for those who are engaged in research in the field of small business potential, innovation and strategic management.Conclusions – it is necessary to form the potential of an innovative small enterprise, based on the strategic direction of its development.

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The authors declare that there are no conflicts of interest present.